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FIFA 23

AR Game Design

Client / partner
EA Sports
Year
2023
Discipline
Concept Design, Animation
Tools
After Effects, Illustrator

Augmented-reality replay and set-piece graphics for EA Sports FIFA 23, from concept to implementation-ready animation.

Layer83 partnered with EA Sports on FIFA 23 to rethink how the game tells its stories. Using augmented-reality graphics, the aim was to add a new narrative layer to replays — presenting technical data on goals with a cinematic, future-facing edge.

The same graphics also appear in-game during set pieces such as free kicks and corners. We designed and animated the AR concepts, which were then handed to the game development team for implementation in the game build.

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Initial Designs + Development

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We explored a wide range of typographic layouts and lockups to find solutions that were both striking and effective — systems that look great in motion and communicate data at a glance.

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Next project FIFA 23 Reveal Trailer Graphics
Contact

Have a production
in the works?

info@layer83.co.uk